Opportunity
The educational technology landscape was dominated by large, expensive, and complicated classroom equipment. IPEVO recognized the need for innovative solutions that are simple, flexible, and cost-effective. This presented an opportunity to revolutionize interactive teaching tools, catering to a wider audience and enhancing the learning experience.
Solution
In my role as a designer at IPEVO, I was instrumental in reimagining the company's visual identity and communication materials. Collaborating closely with various in-house departments, I contributed to the design of graphic and print materials that reflected the brand's commitment to simplicity and accessibility. While working on print graphics, I also focused on interactive web design and production, leading significant redesigns across the company's main website, web banners, newsletters, and product minisites.
Moreover, I had the unique opportunity to collaborate with the studio photography team, participating in photoshoots and gaining insight into visual storytelling. This exposure also extended to video editing, where I contributed to creating compelling visual content that showcased IPEVO's products in action. Below are a few highlights of my works during my tenure at IPEVO:
Product Landing Page
Company Prints
Product Display
Result
Through the collaborative efforts at IPEVO, we successfully disrupted the traditional education technology market. By prioritizing versatility, affordability, and accessibility, we empowered educators to adopt interactive teaching tools that were previously out of reach. The redesigned websites, web banners, and product minisites not only enhanced the company's online presence but also improved customer engagement and satisfaction.